The Trade is responsible for building and continuously improving Holland Dairy's commercial operating model. The role leads Route-to-Market optimization, sales capability development, commercial systems, commercial analytics to drive profitable growth across Ethiopia.
Key Responsibilities
- Route-to-Market strategy and optimization
- Territory and coverage planning
- Distributor scorecards and governance
- Sales capability and training programs
- Ownership of Business central, ERP and commercial systems adoption
- Commercial dashboards and analytics
- Outlet master database management
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