Job Summary

• A Mobile Clinic Van Marketing Officer will drivecommunity engagement and patient acquisition by promoting mobile eye clinic services.
• He/She willact as a bridge between the hospital and underserved or corporate populations, organizing screening camps, managing outreach schedules, and building strategic partnerships to ensure high utilization of the mobile unit.

Key Job Responsibilities

• Community Outreach: Target specific regions and establish partnerships with local community leaders, schools, corporate offices, and local organizations.
• Event Coordination: Organize and promote community health fairs and free eye screening camps.
• Lead Generation: Generate patient leads through in-person pitching, relationship building, and promotional campaigns.
• Logistics & Scheduling: Coordinate travel routes and clinic schedules to ensure the mobile van visits targeted areas efficiently.
• Reporting: Document and track patient numbers, sales, inventory, and field feedback using reporting tools and Excel.
• Brand Representation: Act as the face of the hospital in the field, educating the public on preventative eye care and available treatment options.

Requirements & Qualifications

• Education: A Bachelor’s Degree or HND in Marketing, Business Administration, Public Health, or a related field.
• Experience: 1 - 4 years of experience in healthcare marketing, field sales, or community-focused services.
• Interpersonal Skills: Exceptional communication, public speaking, and relationship-building abilities.
• Technical Skills: Proficiency in Microsoft Office especially Excel and Word and digital tools for tracking performance and recording patient data.
• Physical & Logistical: High mobility, as the role involves traveling to remote locations, standing for long periods, and lifting marketing materials.