Job Summary

• The Head of Media is a full-time, on-site role based in Lagos State, Nigeria, responsible for leading and managing the company’s media vision and creative team to drive brand visibility, market positioning, lead generation, and customer engagement within the real estate space.
• The role oversees a team of Cinematographers, Graphic Designers, Web Designers, and Social Media Managers, and ensures the delivery of high-quality visual storytelling, digital content, and marketing campaigns that showcase the company’s properties, projects, and services.
• Day-to-day activities include supervising media teams, directing shoots, reviewing and approving creative assets, analyzing performance metrics, and optimizing campaigns for reach and engagement.
• The ideal candidate is a strategic and creative leader with strong experience in media production, branding, digital marketing, and team management, preferably within Real-Estate or related industries.

Job Description

• Develop and implement the organization’s media and brand strategy.
• Lead and manage all media production and content initiatives.
• Monitor industry trends and recommend innovative approaches to enhance brand visibility.
• Oversee the creation and distribution of high-quality content across digital media platforms.
• Manage content calendars and production schedules.
• Lead the organization’s social media strategy and digital presence.
• Monitor website content, online reputation, and audience engagement metrics.
• Develop campaigns that increase brand awareness, engagement, and lead generation.
• Analyze digital performance and provide recommendations for continuous improvement
• Lead, mentor, and develop the media and creative team.
• Set departmental goals, KPIs, and performance standards.
• Conduct regular performance reviews and provide coaching to team members.
• Track and evaluate campaign effectiveness and media performance.

Qualifications

• Bachelor’s Degree in Mass Communication, Journalism, Public Relations, Marketing, Media Studies, Communications, or relevant professional certification is an added advantage.
• Minimum of 3–5 years of proven experience in media, content production, brand communication or digital marketing.
• Experience in Real Estate is an added advantage
• Strong media strategy and media planning skills, with experience designing and executing integrated media campaigns.
• Excellent communication and public relations abilities to represent the brand and collaborate with internal and external stakeholders.
• Solid understanding of digital marketing principles, brand storytelling, and audience segmentation.
• Ability to interpret analytics and insights to refine media content and distribution strategies.
• Ability to work on-site in Lagos State, Nigeria, and manage multiple projects in a fast-paced environment.