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General Manager

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Job Details

Location: Robertson, Western Cape
 
Key Responsibilities
 
Hotel Operations

  • Oversee daily hotel operations
  • Ensure exceptional guest experiences and high service standards
  • Manage reservations, front office, housekeeping, maintenance, and food & beverage departments
  • Monitor guest feedback and implement service improvements
  • Ensure compliance with all health, safety, and hospitality regulations
 Marketing & Business Development
  • Develop and implement marketing strategies to increase occupancy and revenue
  • Build strong relationships with tour operators, travel agents, DMCs, influencers, corporate clients, and tourism stakeholders
  • Identify new business opportunities and revenue streams
  • Manage and grow the hotel’s online presence and reputation
  • Collaborate with external marketing partners and media agencies
  • Attend trade shows, networking events, and tourism functions when required
 Sales & Revenue Management
  • Drive occupancy and revenue targets
  • Monitor market trends and competitor activity
  • Develop and manage promotional campaigns and packages
  • Ensure effective yield and rate management
  • Build and maintain a strong repeat guest and corporate client base
 Leadership & Team Management
  • Lead, motivate, and develop hotel staff
  • Foster a positive, guest-focused culture
  • Conduct performance reviews and staff training
  • Manage staff scheduling and productivity
  • Ensure clear communication across all departments
 Financial Management
  • Manage budgets and operational expenses
  • Monitor financial performance and profitability
  • Prepare monthly management reports
  • Identify opportunities to improve efficiencies and reduce costs
  • Work closely with ownership to achieve strategic objectives
 Minimum Requirements
  • Minimum 5 years’ experience in a senior hospitality management role
  • Proven experience as a Hotel Manager, General Manager, Lodge Manager, or Operations Manager
  • Strong sales, marketing, and business development background
  • Excellent networking and relationship-building abilities
  • Experience working with travel agents, tour operators, and online travel platforms
  • Strong understanding of revenue management and hotel distribution channels
  • Excellent communication and interpersonal skills
  • Strong financial and administrative management abilities
  • Proficient in hotel reservation and property management systems
  • Valid driver’s licence
  • Ability to work weekends and public holidays when required
  • Relevant degree or diploma in Hospitality or Business Management
About the Company
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